Strategic Digital Marketing

Short Course - 15 credits at SCQF level 9
Short Course & Professional Development

Explore the digital marketing landscape, strategy, tools & tactics for effective communication.

You will gain knowledge and understanding of digital marketing through our online taught provision, delivered in partnership with the Digital Marketing Institute. You will put this knowledge into practice on a project of relevance to you or your organisation. Develop your skill-set, get ahead of the competition and upskill in areas including Search Engine Optimisation, Social Media Marketing, Web Analytics and Website Optimisation.

Mode of Attendance

  • Online Learning

Mode of Study

  • Part Time

Start Date


Course Length

10 weeks

Any Questions?

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