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First steps to growing your business

Wednesday 01 December 2021 14:00 - 15:00

Location: Online Webinar

Aberdeen Business School Building

The past couple of years has been challenging for all businesses, this interactive webinar will provide you with an introduction to how business model innovation can be used to help your business respond to and recover from challenges.

Post-pandemic, and during a time of significant economic change, how we react is vital in ensuring continued business success. This webinar will introduce an effective tool that can help develop strategy and plan out where you need to be. The future is going to be different, businesses will need to change internally and learn how to respond to changes in the external landscape.

An expert speaker from Aberdeen Business School’s new Help to Grow: Management Programme will introduce the business model canvas and how it can be used to drive change.

Expert Speaker - Dawn Shand

For the past ten years Dawn has worked as an Enterprise Educator and Business Coach within the University sector with a portfolio of start-ups and individuals with commercially valuable intellectual property. Prior to this she spent 20 years in the private sector working as an account director in an advertising agency; running her own PR and marketing business and working in house for a corporate law firm with direct report to the Managing Partner and Board. Her work has bridged a number of sectors including oil and gas, food, law, tourism and emerging technologies

The session will end with an outline of the latest UK Government funded programme designed to support small businesses. Help to Grow Management is funded by the Treasury and will be delivered by Aberdeen Business School and its network of industry experts. At the webinar you will hear more about the programme, including the difference it could make to your business, and how to get involved.

Register Now

Cost to attend: Free

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