RGU students who organised The Main Event, a diverse range of different activities which took place across Aberdeen throughout March, have raised more than £15,000 for local charities.
The project, part of RGU’s Event Management Degree course at The School of Creative and Cultural Business, saw them work with nine local charities - Aberlour, The Archie Foundation, Alcohol and Drugs Action, Cornerstone, Clan, Inspire, Make a Wish, Marie Curie and VSA – to raise money and awareness.
Nine groups of final students were each allocated a charity and were challenged with creating an event which was not part of the charity’s normal events calendar but still adhered to their brand and principles. All profits from the event were donated to the charity.
The students also created event templates so that the charities can continue to organise and run the events as part of their annual events calendar in the future.
Dr Rachael Ironside, lecturer in Events Management, said: “This year the students have put on an incredibly eclectic range of events from the excitement of Quidditch matches and a zombie apocalypse, to the chilled out ambience of a cherry blossom picnic. Each event has raised a significant amount of funds for the charity which I am sure will go a long way to helping the fantastic causes that have been supported this year. We are incredibly proud of all that they have achieved, and I am sure that our soon-to-be-graduates will be leading the way in the events management industry.”
Caption: Main Event student organisers raised more than £15000 for nine local charities
by Kate Yuill
Communications Officer | Business, Management and Law
Press and Media Enquiries